"A beginning is a very delicate time…Day zero in the heart of the project, code-named GEHRY014…A ship surrounded by a gigantic woodland, a ship made up of 3,600 glass panels and 15,000 tons of steel, a ship that serves as an incubator and ignites our fellow creative minds…Oh, yes, I forgot to tell you, today, October 1, the LV house wants to explore the ability to travel to any part of the universe without moving. The journey starts here."

Foi assim que começou o desfile, com um videoclip que transmitiu esta mensagem. Uma vez mais, Nicolas Ghesquière está de parabéns!